WABridges
WABridges vs Gupshup

WABridges vs Gupshup,
$5/bridge/month.

Gupshup is one of the largest WhatsApp BSPs, and it adds its own platform fee - around $0.001 per message - on top of Meta's per-message rates, charged on everything you send. At scale that surcharge alone runs into hundreds of dollars a month before Meta takes a cent. WABridges adds nothing per message. $5/bridge/month, unlimited volume, flat.

Same number. Two invoices.

One WhatsApp number, kept online, sending and receiving as much as you need. Here is what each side charges for it.

Gupshup
Meta rates + ~$0.001/message

A platform fee stacked on every single message.

WABridges
$5/bridge/month

Unlimited messages, every feature on every bridge, prorated refund when you cancel.

The price is the price $5/bridge/month, flat. No per-message fee, no per-conversation fee, no template fee, no seat count. Gupshup charges Meta rates + ~$0.001/message.
No approval queue A bridge is a linked device, the same protocol as WhatsApp Web. Provision it, scan the QR, send. No WhatsApp Business API application, no template review.
Nothing to lock you in Plain HTTP, no SDK to adopt. Cancel a bridge mid-month and the unused days go back to your card automatically. Your number stays yours.

Line by line.

The points people actually compare before they pick a provider.

Gupshup vs WABridges
GupshupWABridges
Pricing model Per-message platform fee Flat monthly per bridge
Platform surcharge ~$0.001 on every message None
Cost at 100k msgs/mo ~$100 fee + Meta rates $5
Cost at 1M msgs/mo ~$1,000 fee + Meta rates $5
Refund on cancel Prepaid wallet, non-refundable Yes - prorated automatically
Instant provisioning Manual onboarding/approval Yes - under 60 seconds
REST API Yes Yes
Webhooks Yes Yes
WhatsApp-focused One of many channels Only channel - deep support

Why teams move over.

What changes on the invoice and in the code once the bridge is running.

No per-message platform fee - the surcharge disappears entirely
Flat cost that does not grow with message volume
Automatic prorated refund - Gupshup wallets are prepaid and non-refundable
Provision a bridge in under 60 seconds - no onboarding queue
One channel, done well - not a sprawling multi-channel suite

Common questions

How much does Gupshup cost compared to WABridges?

Gupshup pricing is Meta rates + ~$0.001/message. WABridges is $5/bridge/month, a flat fee per WhatsApp bridge with unlimited messages and no per-message fees.

Does WABridges charge per-message fees like Gupshup?

No. WABridges is a flat $5/bridge/month with unlimited messages. You are never billed per message, per conversation, or per template.

Can I switch from Gupshup to WABridges?

Yes. Provision a bridge in under 60 seconds, pair any WhatsApp number by scanning a QR code, and point your code at the REST API. No WhatsApp Business API approval or migration project required.